B2B Blog Writing Project for a Marketing Agency
This marketing agency contacted me to write a blog for them targeting businesses in their local area.
Who is the client?
I know what you’re thinking. How do I know you’ve written a blog for a marketing agency if you won’t tell us who they are? You’ll just have to trust me. And you can trust that if you want me to write a blog for your brand and not tell anyone who you are, I’m gonna do just that. Your copy secrets are safe with me!
Why did they hire me?
While this marketing agency is super professional and highly regarded, they have a unique style and tone of voice that requires a creative approach. They saw that I’ve worked with plenty of other marketing agencies before, and hired me for my fresh approach and ability to replicate their unique style.
While they could’ve done this job themselves, it was clear that they’re so dedicated to their clients that they often don’t have the time to create their own content (don’t you hate it when that happens?)
How did I approach the project?
The team wanted an informative (but creative) blog that talked about the importance of hiring a marketing agency in the local area. They’re a highly creative brand, so they wanted the blog to match their unique tone of voice and style. I researched the info I needed (including fun colloquialisms from the area) and created a B2B blog to target the key demographic while showcasing their unique style. I also wrote a LinkedIn post that could be used alongside the blog.
What were the results?
The blog was exactly what they needed. It was written using their unique creative style and it was packed with enough information to showcase the professionalism of their brand and set them apart from the competition. It also had lots of references to the area, which should resonate with local businesses.
Need a nifty B2B blog from an experienced marketing copywriter?
Fill in your details to get started with your project. Or contact me via telekinesis.